Craft Commerce is an open source shop system with flexible customisation options for a tailor-made, individualised e-commerce platform. Editors love the simple editorial editing. craft unit is a Craft CMS agency and we make no secret of the fact that we are big advocates of Craft CMS and Craft Commerce.
Craft Commerce offers an intuitive and more user-friendly interface compared to Magento and Shopware, which can seem a bit clunky and cumbersome in the backend. The learning curve is often shorter, making it easier to get up to speed and become productive quickly.
Since every Craft Commerce shop is developed from scratch, the dashboard is specifically tailored to the needs of the project. The dashboard therefore only contains what the customer needs to manage their website and offers a clear, concise and intuitive interface – managing website content is literally child's play.
Craft Commerce offers unrivalled flexibility in customising your e-commerce website. Compared to Shopify, Craft Commerce makes it easier to implement custom designs and features without relying on complex code changes. It is fully customisable, from design to variants and displays to the checkout process.
Craft Commerce shops are designed and built from the ground up to meet the exact requirements of the business. Websites are therefore 100% tailor-made, completely unique and absolutely brand-compliant. From the content pages to the product pages to the payment and checkout process, everything is tailored to the customer. A unique e-commerce experience!
Craft Commerce combines CMS functions and shop logic in one system. Shop editors and marketing teams work with the same models and components, regardless of whether they maintain product pages, editorial content or landing pages. Content is not managed separately, but remains centrally organised. This facilitates coordination, reduces duplicate maintenance and ensures consistent presentation across the entire e-commerce area.
Craft Commerce is a user-friendly content management shop solution that allows you to easily manage your products and content. This gives customers enormous flexibility in creating new pages (whether shop landing pages or rich content campaign pages), which can be done extremely quickly and independently by editors.
Security is Craft's top priority. Craft Commerce works with a modern security architecture and reduces potential vulnerabilities through clear system logic. External dependencies are reduced to a reasonable minimum. Regular updates ensure stable operation and clear security standards.
Craft Commerce comes with a whole range of important functionalities that are essential in e-commerce.
Craft Commerce offers clear URL structures, precise meta data and flexible content models. Product information and editorial content can be prepared in a search engine-friendly manner and expanded with structured data. The combination of CMS and commerce facilitates the creation of landing pages, product texts and editorial content, which are necessary for good visibility. This gives companies a system that takes SEO requirements into account from the outset, whether onsite SEO or technical SEO.
Craft Commerce is known for its high performance and speed. This is in contrast to Magento, which is often known for its resource intensity and long loading times. And even compared to Shopware, which can sometimes have scaling problems in large shops, Craft Commerce offers more stable and faster performance.
Product data, variants and content areas remain performant, even with larger catalogues or complex page structures. Shop operators benefit from a clear database structure, fast response times and technology that remains easy to maintain.
Craft Commerce is not an off-the-shelf solution – there are no themes or packages that can be purchased on a small budget and then laboriously adapted to individual shop requirements. Everything on a Craft website, from the design and functionality to the editorial dashboard, has been designed and developed from scratch, so that anything is possible!
Because Craft CMS & Commerce has no limitations, it offers complete scalability, which means you won't need a new platform as your e-commerce business grows. And with built-in multilingual support, the world is at your feet!
Craft CMS and Craft Commerce are open source systems, but they are still subject to a fee. However, the lifetime licence fees of £399 and £1,199 respectively are significantly cheaper than professional licences for other shop systems such as Shopware, Shopify or Magento. Updates are recommended annually and then cost only £99 or £299 per year!
